A new year is upon us. It happens so fast. And to this we say…
YES!
When faced by the dismal economic outlook we dare you…just DARE you to say YES. Yes you can grow your business. Yes you can find new opportunities. YES you can get more out of your marketing in 2009. To get you started off right, we’ve written down our Top 8 Marketing Insights for 2009. Why not 10 Insights? Who cares…
Take this as our challenge to you. Make 2009 great!
Enjoy our insights and recommendations for the coming year and most importantly have a happy and safe New Year!
8.Become a Storyteller
Marketing messages loose their luster when we’re forced to choke down mouthfuls of clichés. Simplify your life. Find a way to tell your story. Consumers resonate with truth. Be original.
7.Explore Social Media
Your kid’s myspace page is not what we call “Social Media.” Nor, is Social Media simply a few entries on a few sites. One flower does not a garden make. Social Media is a way for you to create a NEW type of relationship with cusomtomers, the curious and crowds. Handle Social Media with care. Drop the sales pitch and create an online persona.
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What is your greatest Marketing Challenge today?.
The economy is once again the talk of the day now that we are through with another election - whew. I think I would snap if I had to see one more of those spoon-fed, plastic political commercials. They should be considered SPAM.
Anyhow, we now have a holiday season on our heels so the economy is sure to be the topic moving forward. So, let us hear it. We want to know what your marketing troubles are. Saying its the economy is such a blanket statement, there must be more to it. Send us your thoughts to info@kodacreative.com. We will be reviewing the responses we get and doing a follow up post to see what you are finding as your greatest challenge.
Note: Please be advised that we will not publicly share your troubles with your company information on any follow up posts. We simply want to look at the trends taking place in order to lend some insight for your business.
You have a mobile marketing plan, right? If you don’t you really need to look into the various ways this technology can help your business. Yeah, I hate web browsing on my phone too, but the technology is moving so fast and most likely a lot faster than your plans are. Therefore, don’t wait until all of your competitors have captured the mobile marketshare before you get involved.
If you don’t believe me take a look at these stats and tell me this isn’t a viable communication tool:
“According to Azuki Systems, Inc., the results of its first annual U.S. mobile phone user survey found that over 54% of those surveyed said their mobile phone usage had increased by more than 25% over the last two years, and one in five respondents said it had increased by more than 50%. A significant catalyst behind this growth is smart phone adoption, with 62% of respondents indicating they either own or will own such a device in the next 12 months.”
Source: Azuki Systems
